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Online sports would make up 48% of its adjusted EBITDA, followed by distributed gaming (27%) and casinos (25%).

Van Lancker said the merger would combine the strengths of both businesses to create a larger and more diversified company with “greater scale and enhanced capabilities” to accelerate growth and create value.

The enlarged group could deliver up to €4 billion in capital returns over the three years following the completion of the deal.

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The Polymarket ad campaign debuted less than 48 hours before Wednesday’s NFL regular-season opener. The matchup is a rematch of last season’s Super Bowl as the Seattle Seahawks host the AFC Champion New England Patriots.

Last February in Santa Clara, the Seahawks held the Patriots scoreless through three quarters en route to a 29-13 win. That said, the defending champions are not the favourites to win the Lombardi Trophy this year. Nearly every US operator has installed the Los Angeles Rams as the overwhelming choice to capture the title.

As of 6pm ET, the Seahawks had a 62% probability on Polymarket to defeat the Patriots in Wednesday’s opener. Conversely, Polymarket traders gave the Patriots a 39% chance to pull the upset. At those odds, a $100 contract on the Pats carries a payout of $247.35.

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It’s safe to assume that the drones will fly during the same scene.

During a previous Sphere earnings call, Sphere chair Jim Dolan teased a “broomstick ride with a witch.”

That line got repeated as part of “Wizard 2.0,” with most media outlets assuming it was to be among the production’s new effects.