About this app
What is Art Of Gold?
Holland Casino calls this Next Zone, and as Petra elaborates: “It’s an innovation we made a few years ago to see how we can develop a casino product because I think in the industry, we are very well known for what we have, but how do you innovate?”
Like most operators, slots make up the bulk of Holland Casino’s income, but it’s worth remembering that Holland Casino has a monopoly on table games, poker and bingo. “I would say those are also our hero products that make us attractive because in the Netherlands we are the only one offering land based live table games,” says Petra.
“Maybe they’re not so dominant in the results, but it is dominant in our identity. But figures-wise, slots are bigger than table games.”
How to play Art Of Gold
Some exchange operators already filed plans to introduce KPI-linked event contracts. Those derivatives would be tied to metrics such as corporate earnings or, in more nuanced cases, Apple iPhone shipments or Tesla deliveries — just two examples — in a given quarter.
While sports event contracts remain the headline-grabbers for prediction market operators, there’s evidence that other categories are experiencing growth. As Bernstein points out, cryptocurrency event contracts account for at least 20% of the turnover on the two largest prediction markets.
In another encouraging non-sports sign, one of those operators notched just $2 million in commodities volume last year, but that figure surpassed $410 million in August alone and is approaching $600 million on a year-to-date basis.
How to play Art Of Gold
In 2025, Brazil collected almost BRL10 billion ($1.97 billion) in tax revenue from the licensed sector. In the first seven months of this year alone, BRL8.7 billion generated by the activity was delivered to public coffers. The Federal Revenue Service itself estimates that the sector should reach BRL16 billion in revenue during 2026.
Besides revenue collection, another concern is legal and economic. Companies have paid over BRL2.5 billion for licences since the sector’s regulation. Certainly, the end of the activity would lead to litigation to recover the amounts paid and compensation for investments made. Furthermore, the revenue from betting is already included in the Annual Budget Law and the Budget Guidelines Law, which define the priorities for federal government spending.
What worries the sector is not just the threat of drastic measures against legalised betting. So far, the government has consistently fallen short in its attempts to curb the illegal market, which still represents almost half of the segment.
